Financial Service by Estess CPAs

Building a Financial Forecast: Tools and Techniques That Actually Work

“If you fail to plan, you are planning to fail.” , Benjamin Franklin

It’s a quote every business owner has heard, but when it comes to financial forecasting, it’s more than just wisdom. It’s survival. Whether you’re managing payroll in Belle Chasse or planning your next growth phase in Luling, having a solid financial forecast isn’t a luxury, it’s a necessity.

Let’s break down what matters, what works, and what Estess CPA clients are actually using to get ahead.

What Is Financial Forecasting, Really?

Think of financial forecasting as your business GPS. It helps you predict income, expenses, and cash flow based on past performance, current trends, and upcoming goals. The more accurate your map, the smoother your journey.

At Estess CPAs, we don’t believe in guesswork. We believe in clarity. We help business owners replace uncertainty with insight, and that starts with the right financial forecasting tools.

Why Financial Forecasting Tools Matter for Business Owners

Here’s the deal: a good forecast helps you…

  • Avoid surprise tax bills. 
  • Plan for slow seasons. 
  • Identify cash shortfalls before they hit. 
  • Pitch smarter to investors or lenders. 
  • Sleep better at night knowing you’re in control. 

Sound like something you want? Let’s get into how to make that happen.

Step 1: Pick the Right Tool (Not Just Any Spreadsheet)

You don’t need fancy. You need to be functional. Here are three practical tools we recommend to clients across New Orleans and Luling:

1. QuickBooks Forecasting Features

If you already use QuickBooks, great news, it’s more powerful than most realize. You can generate budget reports, run projections, and sync real-time data. At Estess CPAs, we help clients customize QuickBooks to work for their unique business models.

Best for: Service businesses, local shops, contractors
Bonus: We’re certified QuickBooks ProAdvisors. We’ll help you unlock its full potential.

2. Microsoft Excel (With a Strategic Touch)

Sometimes, a clean spreadsheet does the job. Especially when paired with a smart template. But templates only work if you input the right data, and interpret it correctly.

Best for: Custom models, industry-specific forecasting
Insider Tip: Start with last year’s actuals, then project 12–24 months ahead.

3. LivePlan

This one’s built for startups and growing businesses. It walks you through forecasting revenue, expenses, and cash flow. It’s user-friendly and lender-approved.

Best for: Businesses seeking funding or grants
Pro Tip: Pair this with our tax planning services for a holistic strategy.

Step 2: Build the Foundation With Business Budgeting

Forecasting is only as good as your budget. Here’s how to get started:

  • Break down fixed and variable costs: Rent, payroll, software subscriptions? Those go under fixed. Advertising spend and shipping fees? Variable. 
  • Create monthly revenue targets: Be realistic. Look at your past data and seasonal trends. 
  • Leave room for the unexpected: Emergencies happen. Inflation happens. That extra cushion you build in? It’s called being smart. 

Need help identifying these costs? That’s where Estess CPAs steps in. We review your monthly reports with you and translate numbers into strategy.

Step 3: Project Your Cash Flow Like a Pro

Cash flow projections are where the rubber meets the road. It’s not about how much you make, it’s how much you keep available.

What to track:

  • Expected income (customer payments, retainers, etc.) 
  • Outflows (payroll, rent, vendor payments) 
  • Loan repayments or capital expenditures 

Pro Insight: We recommend creating both a best-case and worst-case scenario. That’s the kind of forward-thinking that sets Estess clients apart from the rest.

Step 4: Review Monthly, Not Annually

Too many businesses treat forecasting like a one-and-done project. That’s a mistake. Your forecast should live and breathe with your business.

Here’s our suggested rhythm:

  • Monthly check-ins with your Estess CPA advisor 
  • Quarterly reviews to adjust for market trends 
  • Year-end strategy meetings to plan for taxes and growth 

We simplify this entire process with cloud-based tools, clean reports, and real conversations, not confusing jargon.

Mistakes to Avoid

Let’s talk about what not to do:

Using revenue as your only data point
Forgetting to factor in taxes and seasonal slowdowns
Ignoring overdue invoices in your projections
Making a forecast and never looking at it again

Business owners aren’t expected to be financial analysts. But you do need the right partners to keep your business data working for you, not against you.

What Makes Estess CPAs Different?

For over 20 years, we’ve helped Louisiana businesses, from Plaquemines Parish to the North Shore, turn their numbers into decisions. We’re not a cookie-cutter firm. We treat you like family.

With Estess, you get:

  • Proactive financial advice 
  • Monthly bookkeeping and payroll support 
  • Forecasting tools tailored to your business 
  • Zero fluff. Just results. 

You don’t need to go it alone. You shouldn’t. We’re here to simplify your numbers and guide your growth, step by step.

Let’s Map Out Your Forecast

Whether you’re in Belle Chasse, Luling, or anywhere in the Greater New Orleans area, Estess CPAs is your partner in building forecasts that fuel smart decisions.

Ready to forecast with confidence? Let’s talk.
📍 Belle Chasse: (504) 433-5122
📍 Luling: (985) 785-1470
📩 Or schedule your FREE consultation here

We’ll help you build the roadmap. You focus on the destination.